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Marketing Automation

Establishing Trust in B2B Marketing Through Customer Experience

Trust is like oxygen—essential for your business to survive; without it, everything suffocates. In a competitive market, where customers have countless options, trust becomes the strongest foundation that sets thriving businesses apart from the obstacles.
Anh Le
January 10, 2025
CRM Software

10 Predictions for the SaaS Industry in 2025

Discover the top 10 predictions for the SaaS industry in 2025, including AI-powered tools, niche SaaS dominance, and the rise of sustainability-focused solutions.
OplaCRM
December 27, 2024
CRM Software

Boosting B2B Sales with Gamified CRM and Actionable Customer Insights

CRM has always been at the heart of B2B success, helping companies organize leads scientifically, close deals, and retain clients. In the fast-changing world, simply having a CRM is no longer enough. To stay competitive, businesses need to embrace innovative trends, and more powerful CRM with gamification and human insights, which are shaping the future of B2B CRM. With the global CRM market projected to grow from $63.91 billion in 2022 to $145.79 billion by 2029 (Fortune Business Insights), now is the perfect time to explore how these trends can revolutionize your business.
Anh Le
December 25, 2024
OplaCRM's News

Book Launch Event: "Cưa Đổ CRM" - When Sales Expert Gather In One Place

On the evening of December 15, author Nam Nguyễn, with sponsorship from Opla CRM, hosted a celebratory event marking the launch of his book "Cưa Đổ CRM" at one of the most prestigious locations in the heart of Saigon.
OplaCRM
January 20, 2025
OplaCRM's News

Official Go-Live Ceremony of Opla CRM System at KTG Electric

On the morning of November 17, 2022, KTG Electric officially launched the Opla CRM system.
OplaCRM
January 20, 2025
OplaCRM's News

Go-Live Ceremony of Opla CRM System at Asia Chemical Corporation

On November 15, 2022, Asia Chemical Corporation (ACC) officially implemented the Customer Relationship Management (CRM) system, consulted and deployed by Opla CRM.
OplaCRM
January 20, 2025
Sales B2B

What is Annual Sales Planning (AOP)? How to Create an Annual Sales Plan

Sales planning is the bridge between strategy and success, turning goals into actionable steps that drive growth and results. Sales and sales operations leaders face high stakes in annual sales planning. They need to set realistic targets, inspire the sales team, optimize sales and territory coverage, and ensure a seamless experience for buyers and customers.
Anh Le
September 25, 2024
Marketing Automation

Việt Nam có độ trưởng thành Martech ở mức độ nào?

Marketing Technology là một hệ sinh thái gồm các công cụ sales và marketing được liên kết để theo dõi và thu hút khách hàng qua mọi kênh tiếp thị như website, ứng dụng, email, tin nhắn, cuộc gọi và các kênh khác.
April 22, 2024
Marketing Automation

Marketing - Điểm bắt đầu của hành trình khách hàng (Phần 2)

Digital Marketing cũng chính là Martech, nhưng Martech liên quan nhiều hơn tới công cụ công nghệ, trong khi Digital Marketing liên quan nhiều hơn đến các phương pháp tiếp cận, ứng dụng và vận hành Martech trong việc truyền tải thông điệp Marketing.
April 22, 2024
Marketing Automation

Marketing - Điểm bắt đầu của hành trình khách hàng (Phần 1)

Marketing là điểm bắt đầu của hành trình khách hàng, tương tác với khách hàng trên đa kênh, từ lúc khách hàng còn chưa định danh, cho tới khi định danh và tạo ra nhiều dữ liệu khi tương tác.
April 22, 2024
CRM Software

Everything You Need to Know About AI Agents: Prompt Engineering, RAG, and Finetuning (Part 2)

AI Agents are like the leaves. Each leaf communicates with the Roots in different ways, primarily through Prompt Engineering, RAG, and Finetuning.
Nam Nguyen
February 3, 2025
CRM Software

Everything You Need to Know About AI Agents: What is AI Agent? (Part 1)

Lately, AI Agents have become a hot topic, but many people still don't fully understand what they are. This series will help you dive deeper into the world of AI Agents, learn how to apply them effectively, and confidently discuss them with others.
Nam Nguyen
January 17, 2025
CRM Software

10 Predictions for the SaaS Industry in 2025

Discover the top 10 predictions for the SaaS industry in 2025, including AI-powered tools, niche SaaS dominance, and the rise of sustainability-focused solutions.
OplaCRM
December 27, 2024

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