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CRM Software

Why Do SMBs Need CRM? Unlock Growth with Smarter Customer Management

Learn how CRM systems help SMBs streamline processes, build better relationships, and drive growth. See how OplaCRM can make a difference for your business.
Zura Tran
December 17, 2024
CRM Software

The Role of Sales Intelligence in B2B Sales

Sales intelligence is transforming B2B sales by providing data-driven insights to identify prospects, qualify leads, and create personalized outreach. Learn how these tools can uncover opportunities, improve decisions, and drive consistent revenue growth.
Zura Tran
December 12, 2024
Sales B2B

What is B2B Sales?

Business-to-Business (B2B) sales are a cornerstone of the global economy, driving transactions worth trillions of dollars annually. If you've ever wondered how companies sell their products or services to other businesses — from software solutions to manufacturing equipment — you're diving into B2B sales. But what exactly does it entail, and why is it different from Business-to-Consumer (B2C) sales?
Anh Le
December 12, 2024
OplaCRM's News

OplaCRM Officially Achieves ISO 27001:2022 Certification – A Milestone of Excellence in Information Management

We are thrilled to announce that OplaCRM has successfully achieved the ISO 27001:2022 certification, an internationally recognized standard for information management systems. This accomplishment highlights our dedication to maintaining the highest quality standards and ensuring customer confidence in our services.
OplaCRM
December 2, 2024
OplaCRM's News

Strategic Partnership Signing Ceremony Between OplaCRM and BowNow

On July 19, 2023, OplaCRM, a specialized customer relationship management software solution for B2B, announced the signing of a strategic partnership with BowNow Japan, a marketing automation platform from Japan.
OplaCRM
October 24, 2024
OplaCRM's News

OplaCRM Receives Seed Investment from GOSU

The strategic investment from GOSU reflects their high expectations for the capabilities and product development approach of the OplaCRM team.
OplaCRM
October 24, 2024
Sales B2B

The Role of Personalization in B2B Sales: How to Make Every Interaction Count

In the world of B2B sales, personalization isn’t just a nice-to-have; it’s a crucial strategy for building meaningful relationships and driving success.
Anh Le
September 25, 2024
Sales B2B

CEO as a Salesperson - Should they?

This is an interesting and often debated topic in the business world. The idea of a CEO stepping into the role of a salesperson can seem unconventional, but it brings up important questions about leadership, priorities, and the dynamics of a company’s growth.
OplaCRM
September 25, 2024
Sales B2B

What is Annual Sales Planning (AOP)? How to Create an Annual Sales Plan

Sales planning is the bridge between strategy and success, turning goals into actionable steps that drive growth and results. Sales and sales operations leaders face high stakes in annual sales planning. They need to set realistic targets, inspire the sales team, optimize sales and territory coverage, and ensure a seamless experience for buyers and customers.
Anh Le
September 25, 2024
Marketing Automation

Martech Architecture

According to observations, the number of Martech investment enterprises "have everything but still lack" or "everything but none of them operate effectively" accounts for a fairly large part". The main reason is that there is no comprehensive view of the overall architecture, which leads to disjointed solutions and overlapping functions.
OplaCRM
June 28, 2024
Marketing Automation

Tác động của dữ liệu lên Marketing và IT

Càng ở các cấp độ cao, sự giao thoa giữa Marketing và IT (công nghệ thông tin) càng rõ nét và phức tạp, khiến các bài toán về chi phí, năng lực đội ngũ cũng như hợp tác nội bộ càng khó giải quyết.
April 22, 2024
Marketing Automation

Việt Nam có độ trưởng thành Martech ở mức độ nào?

Marketing Technology là một hệ sinh thái gồm các công cụ sales và marketing được liên kết để theo dõi và thu hút khách hàng qua mọi kênh tiếp thị như website, ứng dụng, email, tin nhắn, cuộc gọi và các kênh khác.
April 22, 2024
CRM Software

Beyond Commission: Creative Ways to Motivate Your Sales Team

In today's competitive B2B sales environment, relying solely on traditional commission structures isn't enough to drive peak performance. Modern sales teams need diverse, creative motivation strategies that align with both individual aspirations and company goals. This comprehensive guide explores innovative approaches to energize your sales team and boost productivity.
Anh Le
November 28, 2024
CRM Software

2 types of CRM you need to understand

Instead of focusing on complexly categorizing groups by features, I will use the concept of external CRM (major companies abroad) and domestic CRM (CRM made in Vietnam) to help you classify in the simplest and most memorable way.
OplaCRM
August 2, 2024
CRM Software

What is PRM, Partner Relationship Management?

Partner relationship management, used especially in IT and cybersecurity industries, is a system of methodologies, strategies, software, and web-based capabilities which help a vendor to manage channel partner relationships.
OplaCRM
August 2, 2024

oplacrm によるクリエイティブ

OPLAは、「B2B販売を行うには関係が必要だ」というFacebookのコメントからこの文書を書くことにしました。
問題は、営業担当者が市場に参入したばかりで、どうすれば生き残り、成長できるかということです。

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