The latest industry news, interviews, technologies, and resources.

CRM Software

2 types of CRM you need to understand

Instead of focusing on complexly categorizing groups by features, I will use the concept of external CRM (major companies abroad) and domestic CRM (CRM made in Vietnam) to help you classify in the simplest and most memorable way.
OplaCRM
August 2, 2024
CRM Software

OplaCRM Receives Seed Investment from GOSU

The strategic investment from GOSU reflects their high expectations for the capabilities and product development approach of the OplaCRM team.
OplaCRM
August 2, 2024
Sales B2B

11 Top B2B Sales Techniques Not Everyone Knows

B2B sales is one of the jobs that is not easy. In the process of working, sales staff often face a lot of difficulties to convince customers to close orders. Therefore, they need to grasp professional and effective B2B sales techniques to help businesses increase sales. In the article below, let's explore the top B2B sales techniques throughout the sales process to help B2B sales increase sales efficiency.
OplaCRM
August 2, 2024
CRM Software

Creating A CRM Strategy That Will Help Your Business Thrive

The relationship with your customers doesn’t end after apurchase is made. To encourage upsells, cross-sells, repeat business and socialproof, your business should be actively nurturing customer relationshipsthrough a tailored customer relationship management (CRM) strategy.
Forbes
August 2, 2024
CRM Software

5 Strategies for Maintaining Effective B2B Customer Relationships

Maintaining relationships with prospects is key to success in B2B sales. Building trust, nurturing relationships, and building long-term connections will help you increase your chances of closing deals and driving your business forward. Here are 5 effective strategies for maintaining relationships with B2B prospects.
OplaCRM
August 2, 2024
CRM Software

The Future of B2B CRM: Human Insights Over Automation

Traditional automation CRMs are struggling to meet the needs of modern B2B sales. The focus has shifted from mass outreach to personalized relationships. Human insight CRMs like OplaCRM offer deeper customer understanding and actionable insights, leading to improved sales performance and customer satisfaction.
Stephen Nguyen
August 2, 2024
Sales B2B

CEO as a Salesperson - Should they?

This is an interesting and often debated topic in the business world. The idea of a CEO stepping into the role of a salesperson can seem unconventional, but it brings up important questions about leadership, priorities, and the dynamics of a company’s growth.
OplaCRM
September 9, 2024
Sales B2B

The Role of Personalization in B2B Sales: How to Make Every Interaction Count

In the world of B2B sales, personalization isn’t just a nice-to-have; it’s a crucial strategy for building meaningful relationships and driving success.
Anh Le
August 19, 2024
Sales B2B

Quality Over Quantity: Nurturing B2B Relationships for Long-Term Success

Struggling with long B2B sales cycles? Learn how to streamline your process, nurture leads, and close deals faster with these proven strategies. Discover the power of gamification and specialized SaaS tools.
OplaCRM
August 2, 2024
Marketing Automation

Martech Architecture

According to observations, the number of Martech investment enterprises "have everything but still lack" or "everything but none of them operate effectively" accounts for a fairly large part". The main reason is that there is no comprehensive view of the overall architecture, which leads to disjointed solutions and overlapping functions.
OplaCRM
June 28, 2024

Creative by oplacrm

OPLA decided to write this document from a comment on Facebook stating that "Doing B2B Sales requires a relationship".
The question is, with a salesperson just entering the market, how can they survive and develop?

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